Think big, attention grabbing, fun and impactful! A street marketing event involves your chapter doing an event in public. They’re flashy and get your chapter’s name and work recognized in your community. These events help build awareness of the work your chapter does. ISTEP street marketing events should be all about tobacco prevention and education. These events are also great opportunities to recruit new chapter members.
Annual Street Marketing Events
The ISTEP Executive Council plans four annual ISTEP street marketing events as an option for chapters to participate in. These events are planned during the summer months and announced the beginning of the school year.
Typically, these four events are planned by the council each year:
- Red Ribbon Week – October
- Great American Smokeout (GASO) – November
- Through with Chew Week – February
- Kick Butts Day – March
*Events may vary based off the council’s annual plan.